Posted on December 7, 2010 by Jessica

Before coming to Soma, I was the biggest offender of hurriedly tossing all my laundry – tees, bras, panties, jeans, towels, whatever needed to be cleaned – into the washing machine. Untangling a bra strap from the agitator was a common occurrence, as were bent hooks and worn-out elastic. Thankfully, I’ve since learned some quick and easy tips to help extend the life of your lingerie:

READ THE CARE LABEL – Follow all instructions on the label. If it says to hand wash, please do! If you use the washing machine, always wash on the gentle cycle.

FASTEN THE HOOKS – Before putting the bra in the washer, fasten the hooks so it won’t tangle with other items, like a lingerie bag or another bra.

USE A LINGERIE BAG – Placing bras in a lingerie bag keeps them from getting caught around the agitator in a top-loader while washing.

USE COLD WATER – Most bras aren’t heavily soiled, so they don’t need hot or warm water. And cooler temperatures are less likely to wear out the fabric.

USE A MILD DETERGENT AND NO BLEACH – For gentle, yet thorough washing, try Soma’s Be Gentle Lingerie Wash.

AVOID THE DRYER – Unless the label states otherwise, don’t place bras in the dryer; the heat will wreak havoc on elastic and can cause the foam to shrink or crumble in foam cup bras.

STORE BRAS PROPERLY – To insure that your contour or molded bras keep their shape, never fold them in half with one cup inside the other. Instead, stack them in a row so the cups fit into each other or hang them in the closet.

SKIP A DAY – Don’t wear the same bra two days in a row; perspiration can cause elastic to deteriorate.

Posted on December 2, 2010 by Jessica

Dear Jessica,

I recently overheard a conversation while waiting in a long line. The women were about my age, 58, and discussing Soma bras with a wide underarm band that helps hide that side bulge. After looking at the bras on your site, I couldn’t decide which style they may have been referring to. Can you suggest something for me in a 38D?

Thanks!

Hi,

Yes! I imagine the women were talking about Soma’s new Vanishing Back Nadine and Nadia bras. Nadine and Nadia are full-coverage, seamless bras specially designed to smooth your back and sides. These bras are not only powerful, but they’re REALLY comfortable and supportive. I’ve worked with many ladies whose bras actually create lumps and bumps, one of the telltale signs a woman is wearing the wrong size or the wrong style. The Vanishing Back collection is designed to eliminate the appearance of bulges and bumps and both bras are available in a wide range of sizes, including 38D.

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